CREATOR MANAGEMENT
We represent creators in self-care and mindset, and the corners of the internet built by women.
IVB Media handles brand partnerships end to end. Sourcing, pricing, negotiation, usage rights, delivery. Creators keep making the work. Brands stop chasing.
Flat fees, not affiliate
Our creators are paid for the work, not for a percentage of someone else's checkout.
One niche, on purpose
We do not do gaming, crypto or dropshipping. We do one thing and we know the audience.
Selective by design
Most of what comes in gets turned down. That is the point.
FOR BRANDS
You are not short of creators. You are short of creators whose audience actually overlaps with yours.
We represent a small roster in self-care, manifestation, mindset and everyday wellness. Predominantly female audiences, predominantly the US, predominantly women in their twenties and thirties. If that is not your customer, we are the wrong agency and we will say so.
What we take off your desk
Casting — Matching creators to the brief, not to a follower count.
Briefing and scheduling — Written briefs, agreed dates, no chasing.
Rate negotiation — Priced against real reach and real deliverables.
Usage rights and whitelisting — Scoped and costed up front, so nothing is claimed later for free.
Contracts and approvals — Drafted, reviewed, signed before anything is filmed.
Reporting — Reach, engagement, saves, link performance. Sent, not requested.
The creators we represent turn down most of what comes in. They only take on brands they actually use, which keeps their feeds largely clear of sponsored content. That is deliberate. It is also the reason their audiences listen when they do recommend something.
FOR CREATORS
If your inbox is full of gifted product and discount codes, you are being underpaid.
Brands know exactly what a placement is worth. Most creators are guessing. We close that gap: we price the work against your real numbers, we negotiate the rights they were planning to take for free, and we put it in a contract before anything gets filmed.
No upfront fees — You never pay us to represent you.
No exclusivity you did not ask for — You keep the deals you already have.
We only earn when you do — Commission on deals we bring in. Nothing else.
A rate card built on your numbers — Not a template, not a guess.
Contracts read before you sign — Including the parts about usage rights.
Usage rights priced properly — If they want it in paid ads, that is a separate line item.
We work on commission, typically 15 to 20 percent of the deals we bring in.
TALENT
Our roster is shared with verified brands only.
We do not publish our creators' numbers on a public page. Tell us what you are planning and we will send the creators who genuinely fit, with reach, engagement and a full audience breakdown.
CONTACT
Tell us what you are planning.
IVB Media is run by Ivan Brnjakovic from Bavaria, Germany, working with creators and brands across Europe, the UK and the United States.